The $100K Side Hustle Formula: A Step-by-Step Guide to Monetization
- How to validate and monetize a side hustle
- Choosing the right marketing model (inbound vs. outbound)
- Choosing the right pricing model (one-off, subscription, retainers)
- Scaling a side gig while working a full-time job
- Automating and delegating to free up time
Hey :)
I’m Armin Parvin, Founder of Renée Content. I started my career as a professional musician (and an English teacher) but eventually transitioned into content writing. As I worked with different businesses, I expanded beyond writing into email marketing, LinkedIn personal branding, and other marketing-related areas.
Eventually, I decided to launch my own business, helping entrepreneurs and businesses attract high-value clients through strategic content and cold outreach. I also teach professionals how to turn their side hustles into profitable ventures using scalable systems, automation, and personalization.
In those crucial first seconds on your homepage, can prospects understand what you do and why they should care? Most B2B startups struggle to clearly communicate their value, leaving potential customers confused or unconvinced. In this practical session, marketing consultant Garrett Jestice will show you a proven framework to make your homepage message crystal clear. You'll learn:
- How to structure your homepage so prospects immediately understand your value
- A simple formula to articulate what makes your B2B solution different and worth caring about
- Techniques to transform technical features into benefits that resonate with business buyers
- Real examples of clear vs. confusing B2B homepage messaging
Perfect for founders and marketers at B2B startups, you'll walk away with actionable templates and frameworks to make your homepage message immediately clear to the right prospects. No marketing fluff––just practical guidance to help prospects 'get it' in seconds.
Many UX designers dream of turning their expertise into a profitable side hustle but struggle with where to start. In this session, I’ll break down practical, actionable strategies for monetizing UX skills beyond a traditional job, whether through mentoring, consulting, cohort-based courses, workshops, or digital products.
In this session I will share real-life insights from my journey of scaling MarziUXD into a thriving UX education business.
Do you know that one of the most successful startup builders has worked a full-time corporate job? Many succeeded with their startups even before quitting their job. The secret sauce is to not waste your money and efforts on stuff that won't work. Let's talk about what to focus on if you want to launch your startup with any chances for success.
Scaling a digital business from a one-person operation to a high-performing team is a challenge many solopreneurs face. Without the right strategies, growth can lead to inefficiencies, miscommunication, and burnout.
In this session, I will guide solopreneurs through the essential steps to prepare for team expansion while maintaining agility and focus. Attendees will learn:
- When and how to start building a team – Identifying the right moment to scale and the first roles to hire
- Delegation strategies that work – How to offload tasks effectively while maintaining quality and vision
- Systems and workflows for seamless collaboration – The must-have tools and processes to keep operations smooth
- Avoiding common scaling pitfalls – How to prevent growing pains that can slow down success
