The Secret Art of Lifestyle Design
Build a life you don't need a vacation from" is a popular phrase in the noisy world of entrepreneurship...but how do we define that it and know what it actually takes to achieve?
My name is Jesse Sieff. I'm a former engineering student, professional musician, U.S. Marine Veteran, ICF certified coach, father of twins, and now 6-figure media agency owner.
I'm excited be your coach to help you cut through the noise and design the life you want.
Let's start with the basics...
All humans are constantly battling to balance two powerful forces: external and internal.
The external is the most influential, which caters to our natural desire to be accepted and fit in to well defined groups. Historically, that is what our survival depended on and why evolution hardwired it into our psychology.
The internal, is your inner voice, your will, your moral compass, and your goals to grow in ways that are uniquely important to you...
This session is all about listening to that inner voice, training it to be louder, and allowing it to guide your habits.
As we grow up, we have no choice but to be completely immersed and programmed by a series of institutions: family, religion, school, community, career, social media, etc...
Ideas of what is "important" are defined and prescribed to us before we have the ability or experience to consciously question it.
Focus demands clarity on what is important, but if we don't address the root of the problem (you subconscious) then you will forever be stuck focused on solving the wrong problems.
The Secret Art of Lifestyle Design is for anyone preparing to or currently making a major pivot in their lives.
It's to honor the values of living up to your own ideals and not someone else's ideals. It's not about getting out of work, but rather setting up your lifestyle, so you can work on the right things on your terms.
I look forward to seeing you there and helping you "break on through to the other side.

My name is Jesse Sieff. I'm a former engineering student, professional musician, U.S. Marine Corps Veteran, ICF certified coach, and now 6-figure media agency owner.
I'm a musician turned entrepreneur. I have the head of an engineer and the heart of an artist. I'm a recovering perfectionist, passionate advocate of the military community, and proud father of twin girls.
Since transitioning out of the Marine Corps in 2020, I've been building a media consulting and production firm called Sieff Studios. Headquartered in Annapolis, MD, we operate remotely and from our custom-designed recording studio.
As a Video Strategist and consultant, my focus is helping top HR and Talent Acquisition leaders enhance their brand, candidate experience, and retention with personalized video outreach and internal educational content.
As a mentor and coach, I'm passionate about helping people navigate life changes and cultivate transformative professional and personal growth.
You can find me on LinkedIn, YouTube, and hosting a podcast called "Life Designers".
In 60 minutes, this hands-on session will load you up with actionable insights to kickstart and level up your personal brand on social media.

Outlining the journey from freelancer to business owner and all the mistakes, problems, roadblocks and journey along the way. Intended as a way to normalize the conversation that business is a LONG journey full of bumps and problems. If you are persistent, resilient and open to critique, feedback and change, it is possible and SHOULD be pursued with the right mindset - the Entrepreneurial mindset.

Most see innovation as generating ideas that can change the world. But few think of innovation as the practical implementation of ideas.
As a business, innovation is paramount if you want to thrive. But if you define innovation as simply having ideas, I’ve got bad news for you – ideas without execution are worthless.
So how do you know how to focus your energies and where?
If you want to build a business with the capacity to ideate great ideas and introduce new innovations into the market, here’s a helpful way to look at it.

You know you’re meant for more, but figuring out how to make it happen without second-guessing every step? That’s the real challenge.
If you're ready to stop settling for a career that feels just fine and start building something that truly excites you—without quitting your job overnight—this session will give you the strategy, insights, and confidence to make it happen.
You’ll walk away with a clear roadmap to turn your expertise into income, build momentum without overwhelm, and create a future where you call the shots.
