Democratizing Coaching: Building a Global Practice from Anywhere
Join me as I share my transformative journey with ADPList, showcasing how the platform enabled me to build a thriving coaching practice that transcends geographical boundaries. I'll detail my evolution from a traditional career path to becoming a location-independent solopreneur, highlighting how consistent personal branding and strategic side-hustle development led to a 5x return within two years.
Key takeaways:
- How to leverage digital platforms to democratize coaching access globally
- Building a personal brand while maintaining a full-time role
- Creating implicit revenue streams through coaching
- Strategies for scaling your impact across time zones
- The power of consistency in building a sustainable coaching practice

I'm a dot connector, passionate about sharing resources and ideas. In today's attention economy, my focus is on delivering quality work while keeping things simple and honest. Transparency, honesty, and execution are my cornerstones.
🚀 I offer guidance and courses on sales enablement, sales process fundamentals, business development, and more. As a seasoned Head Hunter, Sales professional, and Tech entrepreneur with international experience, I excel in solving complex business challenges.
Utilizing the theme of the conference, we will dive into capturing your idea, refining what problem you plan to solve with your idea, defining your customer base, discovering your niche in the market, and then developing simple pricing structures that are fair to you and your customers. All of this will be done by oversimplifying your ideas to then use as a framework for what will become your detailed business plans for investors, partners, or even just yourself! These principles are meant to be a guiding light for you to stay true to your goals, and how you can help the world be a better place to live.

Let’s be real—being a little weird is the best thing you can do for your brand. In a world full of sameness, it’s the memorable quirks, the unexpected twists, and the “wait, who are you?” moments that make people pay attention.
I’ve taken an unconventional path to get here (think: almost failing design school, living in a van in Australia, running a wedding company in China—yeah, it’s a story), and along the way, I realized that the magic in branding isn’t about fitting in. It’s about helping people own what makes them different and turning that into a brand that feels like them.
We’ll talk about:
- Why your weirdness is your unfair advantage
- How to help clients find their real brand essence (aka their secret sauce)
- Creative confidence—showing up fully as yourself
- The unexpected paths that lead to success
If you’ve ever felt like you don’t quite fit the mold—good. That’s exactly why you’re going to thrive. Let’s talk about it.

Many new entrepreneurs (especially side hustlers) waste time on things that don’t actually get them clients. Based on 12+ years of experience building marketing systems that scale, I’ll break down exactly what works—and what’s just noise—when it comes to growing a B2B business.
This session will help you:
- Understand what really matters in early-stage marketing (so you don’t waste months spinning your wheels).
- Avoid common marketing mistakes that slow growth.
- Learn simple, repeatable strategies to attract clients and grow—without burning out.
- Decide where to focus your limited time, budget, and energy for maximum results.
Whether you’re a freelancer, consultant, or service-based entrepreneur, this session will help you build smarter, not harder.

Great startups begin with great problems. But how do you train yourself to spot them? This session explores the art of problem sensitivity—the ability to recognize unmet needs, inefficiencies, and emerging opportunities before others do. Learn how to shift your mindset, ask the right questions, and uncover startup-worthy insights in everyday life. Whether you're an aspiring founder or an experienced entrepreneur looking for your next big idea, this talk will provide actionable frameworks and real-world examples to sharpen your problem-finding skills.
