From Your First Sale to Scale
Why bother joining this session? Because I’ll take you through the practical “A to Z” steps for your very first sale to growing your business with new income streams.
Join me if you’re interested in any of these:
1. Generating profitable ideas from your existing assets
2. Developing and refining products from concept to MVP
3. Creating offers your customers actually want to buy
4. Pricing your products effectively
5. Crafting differentiated brand positioning that attracts your ideal buyers
6. Launching new products and optimizing marketing and sales processes
7. Scaling existing products and adding new income streams
No fluff, no B.S. Just what you need for the 7 points above.
I’ve helped 150+ founders and execs around the world like you increase revenue by building and scaling products that sell using best practices from high-growth startups and global enterprise software companies.
Prior to starting my consulting business, I launched products in 12 international markets (Singapore, Korea, Hong Kong, Taiwan and other APAC regions) for Reuters and LexisNexis.
Those who want to get a taste of what it’s like working with me can find my launch and scaling frameworks (along with other principles) in my books, including “Software Launch Principles for Founders and Execs” and “Advanced Growth and Product Strategies for Technical B2B SaaS Founders and Execs”.
Shawn Johnson has built a career transforming ideas into global successes. As the founder of SocioPunk & Seichō Syndicate, he helps businesses scale through disruptive creativity and sustainable growth strategies. From leading product and design for Warner Bros. Discovery and NBCUniversal to working with brands like Nike, Disney, and Microsoft, Shawn knows what it takes to turn passion into profit.
In this session, Shawn will share his battle-tested strategies for scaling your side hustle while thriving in your career. Learn how to leverage your expertise, build high-value brands, and automate growth—all without burnout. Shawn’s blueprint blends product innovation, design thinking, and business strategy to help you create sustainable success.
Whether you're looking to launch, scale, or exit, this talk will equip you with the mindset and tactics to turn your side gig into a global powerhouse. Don't settle - join this session and supercharge your success.
The real behind-the-scenes story of launching and growing CareerInsighter, challenges faced, and key takeaways for aspiring entrepreneurs.
We'll explore how to uncover hidden opportunities through user research, use lean validation techniques to test ideas before scaling, and strategically position your business in a way that differentiates it from competitors. You’ll also learn how to break into niche markets effectively whether through emerging technologies like AI and VR, or cultural intelligence—can be your biggest advantage.
This talk will include real-world case studies, actionable frameworks, and lessons from startups that successfully turned niche ideas into thriving businesses. Whether you're an early-stage founder or looking to pivot your existing venture, this session will equip you with the tools to find your niche, innovate with confidence, and scale strategically.
There’s no perfect playbook for turning creativity into a business. It’s really just a mix of instinct, strategy, and a lot of trial and error. In this session, I’ll share my messy, unpredictable journey of taking the leap, from marketing your personal brand to juggling life while running a solo creative business. Whether you’re on the edge or already mid-air, let’s navigate the uncertainty together.
